How to Link Accounts by Platform
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Congratulations on receiving an invitation to collaborate! Before providing your partnering brand or agency with any permissions to your social accounts (either through your Link Accounts page or through granting Ad Permissions), you might be wondering why you should authenticate your social accounts via your Creator Dashboard. Some brands or agencies may require that you connect certain social accounts in order to work with them, and others may just request that you connect the accounts that you'd like to - either way, the benefits of going through this process are covered below:
Benefits of Connecting your Social Accounts
- ⏰ Send real-time post metrics on campaigns you participate in
Your Creator Dashboard can help you pass along impressions, engagements, reach, and video views for your Campaign content to your partnering brand or agency, helping you prove your value as an influencer and saving you time. - 🚀 Automatically send your Campaign-related Instagram Stories
Rather than having to screenshot each Instagram Story frame and manage additional emails with your partnering brand or agency, linking your Instagram account allows your Stories to be automatically passed along to your partnering brand or agency. - 🤝 Seamlessly partner on Ad content
You'll also have the option to allow your partnering brand or agency to manage an ad – or dark post – that is published under your Facebook or Instagram account(s) on your behalf. They'll only be able to manage the content that you've explicitly given Ad Permissions to, while helping you grow your reach. - 🔓 Unlock additional opportunities
Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
Below is a breakdown of the additional metrics you can provide to your partnering brand or agency through authentication:
- ⏰ Send real-time post metrics on campaigns you participate in
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In the email you received from your partnering brand or agency, you'll likely see a Link Accounts button. Below we'll cover how you can successfully connect your Instagram account to your Creator Dashboard so that brands and agencies can pull real-time metrics on posts and automatically collect Instagram Stories for your collaborative content. Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
⚠️ Prerequisites for connecting your Instagram account ⚠️
Before we cover how to connect your Instagram account, let's first ensure that the following prerequisites have been met:
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You must have a Business or Creator Instagram account.
To learn how to switch your account type, visit How do I switch from a Personal to a Professional Instagram Account?
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A public-facing Facebook Page must be linked to your Instagram account.
To learn how to link a Page to your Instagram account, visit How do I connect my Instagram Account to my Facebook Page?
How to Connect Your Instagram Account
- Click on the Link Accounts button from your email invitation.
- Under Social Accounts, hover over the Instagram section.
- Click CONNECT; a new window should appear. Be sure that your browser allows pop-ups so you can proceed to the next step.
- In the new window, input your Facebook login credentials and accept all permissions.
- After logging in, you may be prompted to complete a Two-Factor Authentication (2FA) step as an extra security measure. Your 2FA credentials must be entered to be able to successfully connect.
📝 Note
Due to Facebook's acquisition of Instagram, you'll be prompted to log in using your Facebook account. You have the option to review the third-party permissions that you'll be providing to your partnering agency or brand. All the permissions must be enabled to successfully connect your account. The data that is collected will be read-only. Visit How do we protect your data privacy? for further information on our privacy practices.
Next, you should receive the following confirmation that your Facebook Page has been successfully linked:
- A
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will appear next to your Instagram username on the Social Accounts page
- A green notification will appear to let you know that your account was successfully linked 🎉
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You must have a Business or Creator Instagram account.
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In the email you received from your partnering brand or agency, you'll likely see a Link Accounts button. Below we'll cover how you can successfully connect your TikTok account to your Creator Dashboard so that brands and agencies can pull real-time metrics on collaborative posts. Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
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Warning: You must be part of the TikTok Creator Marketplace (TTCM) or have a TikTok Business account to be able to link your account.
- Click on the Link Accounts button from your email invitation.
- Under Social Accounts, hover over the TikTok section.
- Click CONNECT; a new window should appear. Be sure that your browser allows pop-ups so you can proceed to the next step.
- Enter your login credentials and click Authorize to confirm.
Note: All permissions must be accepted to link your account successfully; however, the data that is collected will be read-only. Visit How do we protect your data privacy? for further information on our privacy practices.
- Next, you should receive the following confirmation that your TikTok account has been successfully linked:
- A
and
will appear next to your Instagram username on the Social Accounts page
- A green notification will appear to let you know that your account was successfully linked 🎉
- A
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Navigate to your Link Accounts page.
- In your Link Accounts, click CONNECT next to your Snapchat username. A new window will appear.
Note: If Snapchat isn’t listed, select + Add Another and type in your username to start connecting.
- In the new window, log in and go through the steps to connect.
Warning: To successfully authenticate your Snapchat account, you must accept all permissions. Learn how we protect your data.
- After signing in successfully, you’ll be redirected to your Link Accounts page. Your username will now be connected to confirm your authentication.
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In the email you received from your partnering brand or agency, you'll likely see a Link Accounts button. Below we'll cover how you can successfully connect your Facebook Page to your Creator Dashboard so that brands and agencies can pull real-time metrics on posts and automatically collect Instagram Stories for your collaborative content. Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
⚠️ Warning
Facebook Pages are different than profiles. Profiles focus on personal information (e.g. interests, hometown, current city) while Pages connect businesses and creators to their fanbase. Note that you cannot link a personal Facebook profile, so you must have a public-facing Facebook Page. Click here to learn more about the difference.
- Click on the Link Accounts button from your email invitation
- Under Social Accounts, hover over the Facebook section:
- Click CONNECT; a new window should appear. Be sure that your browser allows pop-ups so you can proceed to the next step.
- In the new window, input your Facebook login credentials and accept all permissions.
📝 Note
You have the option to review the third-party permissions that you'll be providing to your partnering agency or brand. All the permissions must be enabled to successfully connect your account. The data that is collected will be read-only. Visit How do we protect your data privacy? for further information on our privacy practices.
- After logging in, you may be prompted to complete a Two-Factor Authentication (2FA) step as an extra security measure. Your 2FA credentials must be entered to be able to successfully connect.
- Next, you should receive the following confirmation that your Facebook Page has been successfully linked:
- A
and
will appear next to your Facebook Page name on the Social Accounts page
- A green notification will appear to let you know that your account was successfully linked 🎉
- A
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In the email you received from your partnering brand or agency, you'll likely see a Link Accounts button. Below we'll cover how you can successfully connect your Twitter account to your Creator Dashboard so that brands and agencies can pull real-time metrics on collaborative posts. Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
- Click on the Link Accounts button from your email invitation
- Under Social Accounts, hover over the Twitter section.
- Click CONNECT; a new window should appear. Be sure that your browser allows pop-ups so you can proceed to the next step.
- In the new window, log in to your Twitter account.
📝 Note
When you agree to connect your Twitter account, you are agreeing to provide read-only data to your partnering brand or agency. Visit How do we protect your data privacy? for further information on our privacy practices.
- After signing in, you should receive the following confirmation that your Twitter account has been successfully linked:
- A
and
will appear next to your Twitter username on the Social Accounts page
- A green notification will appear to let you know that your account was successfully linked 🎉
- A
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In the email you received from your partnering brand or agency, you'll likely see a Link Accounts button. Below we'll cover how you can track performance for your blog or website to your Creator Dashboard so that brands and agencies can access metrics on your collaborative content. Since linking your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
⚠️ Warning
You must have a Google Analytics ID connected to your blog to be able to successfully link your blog. If you do not have a Google Analytics ID, you can create one at https://analytics.google.com/analytics/web/.
Below we'll cover how to link your blog using a Universal Analytics (UA) ID, and how to link your blog using a Google Analytics 4 ID.
What's the difference between Universal Analytics and Google Analytics 4?
Google Analytics 4 can be used on websites, apps, and/or both website and app together. Universal Analytics only supports websites.
With this in mind, Google Analytics 4 is Google's latest tracking tool and is now the default property when setting up a new ID. However, it is not yet supported by most blogging platforms. View this table to see which platforms are supported.
If your blogging platform doesn't support Google Analytics 4, here is a guide on how to set-up a new Universal Analytics ID.If you have a Universal Analytics (UA) ID:
- Navigate to https://analytics.google.com/analytics/web/ and login with Google credentials.
- At the bottom of the left hand menu bar click on the gear icon or Admin.
- Under the accounts listed on your Analytics page, select your blog's account or property name in the dropdown menu.
- Click Tracking Info.
- In the expanded view of the Tracking Info section, select Tracking Code.
- Under the "Tracking ID" header, copy the ID. The ID often starts with "UA-".
- Input the UA ID into your blog's Settings page.
📍 Example: in Blogger.com, this would be: Settings → under the Basic Section, select Google Analytics Property ID.
If you have a Google Analytics 4 ID:
- Navigate to https://analytics.google.com/analytics/web/ and login with Google credentials.
- At the bottom of the left hand menu bar click on the gear icon or Admin.
- Under the accounts listed on your Analytics page, select your blog's account or property name in the dropdown menu.
- Select Property Settings.
- In the expanded view of Property Settings, copy the Property ID.
- Input the Google Analytics 4's Property ID into your blog's Settings page.
📍 Example: in Google Sites, this would be: Settings → Analytics → Google Analytics tracking or measurement ID.
📝 Note
Some websites will require you to add in 'G-' before copying and pasting the property ID. Note that omitting the 'G-' may prevent you from being able to track your page traffic successfully.
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Congratulations on receiving an invitation to collaborate! Before providing your partnering brand or agency with any permissions to your social accounts (either through your Link Accounts page or through granting Ad Permissions), you might be concerned about how your data will be used. We'll go over the ways we ensure that your security and privacy below.
Protecting your Privacy
We take the security and privacy of your Social Accounts very seriously. Here are some examples of the ways that you can feel confident that your data is protected:
- 👀 Pass along read-only data
Partnering brands and agencies will be able to see data about the Campaign content that you've created. However, this data only flows in one direction and is content specific, e.g. engagements, likes, comments, video views, etc. Partnering brands and agencies cannot send data to your account, so they cannot make any edits to or take action on your behalf unless you've specifically granted Ad Permissions. If Ad Permissions are granted, partners will only receive limited access to run dark posts (i.e. posts that show up as an Ad, but do not appear on your feed); they won't be able to see any account information or previous collaborations you have participated in. - ✋ Limit access to content only
Partnering brands and agencies will not be able to access your Direct Messages, and will not have the ability to follow Pages or engage with content under your name. - 🔗 Full control over the Social Accounts you link
Even if your Social Accounts are connected across channels (e.g. your Facebook Page is connected to your Instagram account), you can choose to provide access to only those profiles that you feel comfortable sharing by linking those specific accounts. - 💔 Revoke the link to your account(s) at any time
You have full control over the Social Accounts that you want to provide access to - if you're no longer planning to create branded content on one of your Linked Accounts, if you would prefer to switch the account that you have connected for a given social channel, or if you would like to revoke Ad Permissions after your partnership has ended, simply Disconnect and re-connect your Accounts or Permissions at any time.
For further details on your rights and privacy, please visit our Privacy Policy.
- 👀 Pass along read-only data