Congratulations on receiving an invitation to collaborate! Before providing your partnering brand or agency with any permissions to your social accounts (either through your Link Accounts page or through granting Ad Permissions), you might be wondering why you should authenticate your social accounts via your Creator Dashboard. Some brands or agencies may require that you connect certain social accounts in order to work with them, and others may just request that you connect the accounts that you'd like to - either way, the benefits of going through this process are covered below:
Benefits of Connecting your Social Accounts
- β° Send real-time post metrics on campaigns you participate in
Your Creator Dashboard can help you pass along impressions, engagements, reach, and video views for your Campaign content to your partnering brand or agency, helping you prove your value as an influencer and saving you time. - π Automatically send your Campaign-related Instagram Stories
Rather than having to screenshot each Instagram Story frame and manage additional emails with your partnering brand or agency, linking your Instagram account allows your Stories to be automatically passed along to your partnering brand or agency. - π€ Seamlessly partner on Ad content
You'll also have the option to allow your partnering brand or agency to manage an ad β or dark post β that is published under your Facebook or Instagram account(s) on your behalf. They'll only be able to manage the content that you've explicitly given Ad Permissions to, while helping you grow your reach. - π Unlock additional opportunities
Since connecting your Social Accounts helps make your partnerships much more seamless, it can also improve the chances that you'll be tapped for additional future opportunities!
Below is a breakdown of the additional metrics you can provide to your partnering brand or agency through authentication: